Category Archives: SEO

creating contents

Creating Content for an Online Audience

In creating content for online audience, there are various strategies involved in creating content for online audience and offline audience. Reading habits varies…
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Content Creation Format

Online content creation comes in various formats, rising from case studies, E-books, infographics, images and videos. Each of this format comes with its…
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content segmentation

Content Segmentation: Reaching the Right Audience

We are all different personalities and when creating an online content, it is good to have your audience (i.e. content segmentation) at the…
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content marketing

Content Marketing: Engagement Funnel

With the presence of many brands online, getting the attention of customers is important and the only way to achieve this is through…
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The technology behind seo

The Technology Behind SEO

Links, which are the technology behind SEO allow the search engines' automated robots, called "crawlers" or "spiders," to reach the many billions of…
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search engine optimization

Introduction to Search Engine Optimization

Search engine optimization (SEO) refers to techniques that help your business rank higher in organic (or “natural”) search results, Search engine Optimization Makes…
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Is Search Engine Submission Necessary?

The simple answer is no - search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by…
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Can Any Inbound Linking Hurt My Ranking?

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but…
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